by Jon on 17 Jul 2017
Have you ever walked into a shop, only to quickly turn around and walk out again?
by Jon on 14 Feb 2017
Video is big and getting bigger – and it’s not all skateboarding squirrels or cats that bear a striking resemblance to historical dictators.
by Jon on 22 Nov 2016
If you need to stock up on groceries, the process is pretty straightforward: you know what you need, you know how much money you have, you choose the supermarket that best suits your budget, and everything is conveniently priced up for you.It can be trickier when you come to brief out your new website, a brochure, or a brand refresh.
by Mike on 26 Oct 2016
A little while back, we blogged about the concept of Content-First website design, how all content being used in a website design project needs (ideally) to be available to the designer before they begin work in order to guarantee best results.
by Jon on 11 Oct 2016
Which should come first, design or content?If you’re planning to have a new website created, this is a question you’re going to need to address right at the start of the process.
by Jon on 13 Sep 2016
Every day we come into work, we’re reminded how lucky we are to have our offices at the University of Reading, and to be part of the diverse and dynamic community of businesses that call the campus their home.
by Jon on 13 Jul 2016
Is your website triggering the right emotions?In our second blog considering how psychology can be applied to web design, we’re again donning our tweed jacket, stroking our goatee beard, and asking you to lay back on the couch and tell us all about your website – specifically, does it engender the right emotions in your visitors?It’s all in the mindWe, humans, are emotionally sensitive creatures.
by Jon on 14 Jun 2016
Is your website easy on the brain as well as on the eye?You could be forgiven for thinking what has psychology, the science of the mind got to do with web design?
by Jon on 20 May 2016
What’s your relationship with your designer like?
by Jon on 09 May 2016
It’s logical that from a design perspective, most cars are pretty similar to each other.
by Jon on 22 Mar 2016
The marketing mantra, ‘Content is King’ is something that’s heard everywhere today.
by Jon on 08 Mar 2016
Face to face events are an important part of the marketing mix.
by Jon on 26 Jan 2016
Like all the companies we work with, our website is pivotal to our business.
by Jon on 12 Jan 2016
In order to drive traffic to your website and encourage prospective customers to begin their sales journey with you, you need to create and distribute compelling content in a range of online formats.
by Jon on 15 Dec 2015
The origins of the idiom, ‘a picture is worth a thousand words’ are uncertain, but it’s true there are many instances when information can be communicated far more effectively using visual images rather than text.
by Jon on 02 Dec 2015
What would motivate you to do a task you didn’t particularly want to do?