by Jon on 28 Jul 2015
One of the most exciting stages in setting up a new business is having a logo created.
by Jon on 21 Jul 2015
Look online and you’ll find plenty of definitions of user experience (UX), in relation to websites and apps, but they all essentially come down to the same thing – making sure that usability is right at the centre of the design and development process.
by Jon on 10 Jul 2015
In the early days of the internet, most corporate websites were little more than online brochures, delivering general information about businesses and their services.
by Jon on 16 Jun 2015
Instant and inexpensive, email is a highly cost-effective medium for marketing – unlike its older brother direct mail, it requires no expensive investment in print production or postage.
by Jon on 02 Jun 2015
Following on from our last post about building brand awareness, all businesses need to find ways to differentiate themselves from their competitors.
by Jon on 19 May 2015
Finding ways to develop and sustain a high level of brand awareness is a priority for every business owner.
by Jon on 05 May 2015
Mobile technology has redefined the way we engage with the internet.
by Jon on 21 Apr 2015
Back in February, we posted a blog titled ‘A good website is never finished!', the main thrust of which was that it’s important to schedule in regular reviews of your site, carrying out bite-sized updates to make sure content and design stay fresh.
by Jon on 09 Apr 2015
Does Your Business Need an App?The term ‘app’ or 'app development' – an abbreviation of ‘application’, has become common shorthand for a program designed to run on mobile devices.
by Jon on 18 Mar 2015
When people talk about marketing and branding, the terms ‘logo’, ‘corporate identity’ and ‘brand’ are thrown around a lot – sometimes even being erroneously substituted for one another.
by Jon on 10 Mar 2015
A few weeks ago in our post ‘A Good Website Is Never Finished!’ we addressed the importance of having a strategy in place to make sure your website is dynamic, and continuously evolving.
by Jon on 03 Mar 2015
If you’re passionate about cycling and live in the Thames Valley, there’s a good chance you’ll have heard of our client Pro Bike Fit.
by Jon on 02 Feb 2015
It’s often said that the world would be a pretty dull place if we were all the same.
by Jon on 27 Jan 2015
In previous blogs, we’ve talked about how it’s good practice to regularly review and refresh your branding – moving it on in subtle, incremental stages, rather than waiting until it’s tired, outdated, and in need of a complete ‘ground-up’ overhaul.
by Jon on 12 Jan 2015
From the early days of the internet, most websites have followed a similar structural format, presenting us with multi-page layouts, and a browsing experience similar to that we’d expect from a printed book.